You just have to love Kidde and the fire service - participating with a FUN way to promote saving lives, all while enjoying the highest rated sports game of the year - The Super Bowl! Read the press release below about the great promotion from Kidde, (one of Phoenix Society partners), with the cities of Boston and Seattle's Fire Departments.
MEBANE, N.C., Jan. 30, 2015 — When the football teams from New England and Seattle face each other Sunday, Feb. 1, each city’s fire chief will watch the game for more than bragging rights. Boston Fire Commissioner/Chief Joseph Finn and Seattle Interim Fire Chief Michael E. Walsh in coordination with Kidde Fire Safety, have agreed to a safety challenge that may help save lives. Kidde is a part of UTC Building & Industrial Systems, a unit of United Technologies Corp. (NYSE: UTX).
The chief of the winning team’s city will receive 200 Kidde Worry-Free 10-year sealed battery smoke alarms to install in homes in need throughout the city. The losing city’s chief will receive 100 of the same alarms and must install them wearing the other team’s jersey.
"With this friendly wager, the public in each city will benefit from receiving smoke alarms from Kidde,” said Boston’s Finn. “Smoke alarms are proven life-savers that give a needed early warning to the public."